Wednesday, July 4, 2018

Color of foods

People associate certain colors with certain flavors, and the color of food can influence the perceived flavor in anything from candy to wine. Consumers perceive that yellow goes with “lemon” and pink goes with “grapefruit.”

Color, a primary indicator of maturity of ripeness, is derived from the pigments found in the product. Loss of the green pigment chlorophyll to unmask yellow carotenoids is a desirable part of the ripening process in many fruits, such as peaches and yellow cultivars of apples.

Red fruits and vegetables are colored by natural plant pigments called “lycopene” or “anthocyanins.” Lycopene in tomatoes, watermelon and pink grapefruit, for example, may help reduce risk of several types of cancer, especially prostate cancer.

Other pigments of important in fruits and vegetables: the red pigment in tomatoes and watermelon: the betacyanins, the red and yellow pigments in beets; and the anthocyanins, the reds, blues, and purples of many fruits and vegetables, including apples, blueberries, and red cabbage. Browning on these products is primarily due to an enzymatic reaction that occurs in response to rupture of the cell membranes.

Green fruits and vegetables are colored by natural plant pigment called “chlorophyll.” Some members of the green group, including spinach and other dark leafy greens, green peppers, peas, cucumber and celery, contain lutein. Lutein works with another chemical, zeaxanthin, found in corn, red peppers, oranges, grapes and egg yolks to help keep eyes healthy.

Color, in a quantitative sense, has been shown to be able to replace sugar and still maintain sweetness perception in flavored foods. It interferes with judgments of flavor intensity and identification and in so doing has been shown to dramatically influence the pleasantness and acceptability of foods.
Color of foods

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